GREEN LAKE ASSOCIATION

As Digital Content Strategist for the Green Lake Association, a non-profit dedicated to improving the water quality of Green Lake in Wisconsin, I am to telling the story of our lake and the challenges it faces. By communicating our work through digital channels and press, I’m motivating donors to act and educating our community.

EMAILS

SOCIAL MEDIA

The Green Lake Association’s social channels are a crucial way to communicate directly to our community and stakeholders. By utilizing Facebook, Instagram, Twitter, and LinkedIn each in different ways to tell our story in a way that aligns with the platform’s purpose and audience, we are able to educate and inspire Green Lake to protect the lake it loves.

WEBSITE

Rather than revise the current website, which is outdated, I am building the website on a new platform with the goal of having a simple, clean, maintainable site to tell the story of Green Lake.